- Personalize the experience by showing the value proposition in simple steps so that the user can quickly understand what TheFork is all about.
High engagement
Show the Value proposition in 3 Steps
Today the onboarding and customization experience is null and void. We have many steps that do not show the value proposition.
We want to improve conversion and engagement through a more sexy, understandable and to-the-point onboarding, showing right here options for our users based on their choice step by step.
We are going to show you why it is important that you give us your location, understand your likes and dislikes and show you before we start a list of Restaurants that match your expectations.
Increased user activation rate:
Onboarding UX helps users perform key actions in your product to get immediate value and reach the activation point faster.Higher user engagement rate:
Onboarding UX helps to keep things simple with your product so users don’t get confused. It only adds elements that will engage users, and you can do this through gamification elements and personalization.Personalized user onboarding experiences:
Onboarding UX helps showcase personalization elements. With the information collected based on welcome surveys, your UX can highlight only the features the user needs.Increased customer lifetime value:
Onboarding UX can help to increase the customer lifetime value through engagement. You can show the right thing to the users at the right time, eliminating confusion. The less confusing, the more likely users will continue using your product.Higher user retention rates:
Offering a personalized experience through onboarding UX will help create happy customers and a satisfying customer experience, leading to higher user retention.Positive WoM:
If you can wow your users with a world-class onboarding experience, it will make it hard for people not to talk about their experience.In our version 2 the idea was to take the new user through 4 steps to get to know him better and be able to offer him incredible deals based on
- Type of food
- Discounts
- Type of outing
And if any of those steps were not completed, a random pop up could appear on the home page to tell us more about their tastes with different topics.
